While you probably aren’t feeling all that excited about Tweeting and sharing on social media, your customers in Greenville and Spartanburg have quite a different opinion. Because Upstate residents truly love their social media accounts and they are very quick to follow businesses that they frequent. In fact, locals here are almost 15% above the national average in that regard.
And if you’re curious about why that matters, consider this-
You probably spend a decent chunk of change to acquire a new customer through marketing and other promotions. Local doctors and financial experts average $122 per new client, while the auto, insurance and dozens of other industries spend close to double that amount. Yet, all of your customers are on social media every single day.
What does that have to do with the price of tea in China? Think about it- if one of your customers tweets, “I had an excellent experience with XYZ Corp today,” then hundreds of their friends see that post. And dozens of them are also ideal consumers right here in the Upstate…and it will cost you mere pennies to attract them to your business through social media.
That’s why social media marketing isn’t necessarily about sales; it should focus on building relationships with your existing customers and turning them into brand ambassadors for your company. Our larger clients are doing this daily through trivia contests, giveaways and other types of fun-loving promotions and these companies are THRIVING…simply because they allowed us to help them understand the true power of modern social media.
At Upstate Synergy, we are true social media experts with thousands of successful campaigns under our belts. In fact, we likely have more experience than all of our competitors combined, and we would love to show you how we can drive dozens of new consumers to your doorstep every month.
Just give us a yell through our contact page so Keith and his marketing team can help you design a winning campaign.